Yesterday the #1 searched phrase on NZS.com was “hoodia.”

It’s always a laugh seeing something turn up as the most searched term in a day when you have absolutely no idea what the term means.

After some quick research it turns out Hoodia (otherwise known as Hoodia Gordonii) is an as yet unproven weight loss appetite suppressant made from a specific cactus-like plant that grows in the Namib Desert (or so Wikipedia tells me).

So who mentioned Hoodia to have New Zealanders searching for it?