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New Zealand Google search statistics 2007

Posted by Greta Simpson on December 5th, 2007

What are Kiwis searching for online?

Recently released 2007 search stats from Google show clear (and unsurprising) favourites in New Zealand search trends.

Top Google Searches:

  1. Bebo
  2. TradeMe
  3. YouTube
  4. Hotmail
  5. Gmail

It’s great to have a New Zealand site in the top five searches - and what a phenomenon that NZ online auction site has become. As someone who’s navigated A LOT of the New Zealand Web space, I can tell you there are many copy-cat TradeMe’s out there, although it seems they’re fighting a losing battle on this one.

Other interesting top search results were the rising stars of the search phrase world, as compared to 2006 search statistics.

Fastest Rising Searches:

  1. Facebook
  2. Rugby World Cup
  3. Americas Cup
  4. YouTube
  5. Cricket World Cup
  6. Grabaseat
  7. Bebo
  8. Kiwisaver
  9. Heroes
  10. Vector Arena

These results show an intriguing mix of social networking sites (international, but with large New Zealand community bases) and sports events (although all the online searching in the world couldn’t bring these sports trophies home), with a dash of popular culture and concern for our financial security during retirement thrown in.

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