Posted in
Shopping by
Lee Suckling on April 11th, 2008
As soon as daylight savings kicked in last Sunday it suddenly became winter, didn’t it? The days now have that chill to them – even when it has still been sunny. Having less than twelve hours of light sure can be a downer, but there is one upside to winter – winter fashion!
Texture, fabrics, accessories, the colder it is the more you can wear, and the more adventurous you can be. New Zealand fashion is leaping strides worldwide, with many NZ fashion designersRedemption: A Mile from Hell full exporting overseas – several of them graduates from New Zealand fashion design schools.
With the cost of living in New Zealand gradually rising, is it really the time to go out and buy an entire new wardrobe? If you shop smartly, you can find fashion bargains everywhere, you have just got to know where to look!
The greatest advice for looking stylish for the winter season? Start with your own wardrobe. Filter through previous seasons’ outfits to find gems that will work this season. Not sure what old trends you can still pull off? Grab a recent fashion magazine and look out for colours, shapes and details that have resurged from years ago.
Image from Flickr.
Posted in
Internet by
Lee Suckling on April 9th, 2008
The NZS.com newsletter is sent out to our subscribers every month and is getting some great feedback. Have you subscribed to the NZS.com newsletter yet? Here are the top snippets from April.
- A few tips on effective e-commerce for fashion websites: provide close-up images to accent the detailing in your products… use rich media components such as Java and Flash sparingly, to make your website user-friendly to all customers…
- Microsoft’s Internet Explorer still has the largest market share in Internet browsers worldwide, competing with others including Apple’s Safari and Mozilla Firefox, Google’s preferred browser…
- A recent report by Nielsen Online has found that 1.3 million adult New Zealanders, or 62 percent of NZ’s adult population, have browsed other people’s social networking pages over the last twelve months…
- Is one hour a year enough to raise awareness to encourage a more conscientious global community? Here are three tips to save energy at your computer…
What are your thoughts on the newsletter? Is it interesting from start to finish, or lacking in something? Let us know what you like, and what you’d like to see next month.
Image from Flickr.
Posted in
Sport by
Greta Simpson on April 8th, 2008
Latest netball results from this weekend’s competition (Round 1, Apr 5 – Apr 7):
- Pulse lost to the Vixens; 33-50 in Wellington
- Firebirds beat the Fever; 48-46 in Brisbane
- Mystics lost to the Tactix; 44-48 in Auckland
- Magic beat the Thunderbirds; 46-42 in Rotorua
- Swifts beat the Steel; 53-42 in Sydney
Stay tuned for more ANZ Championship netball results…
Image from Flickr.
Posted in
Marketing by
Lee Suckling on April 7th, 2008
Traditional advertising is still an extravagant expense for many businesses in New Zealand. It can cost thousands of dollars to get a page in a printed magazine, tens of thousands for billboards and even over 100K to buy television spots.
Often, most real world advertisements just want people to visit the virtual presence of a product or service via a website, which requires providing a URL in an ad. We often run into URLs in the offline world: on billstickers, business cards, on the side of cars. For someone to actually remember and write down a URL in order to type it into their web browser, they will probably have a strong interest in the product or service already, meaning they are perhaps consumers that do not need to be ‘sold to’ as heavily as the general public.
One crucial thing that advertisers often forget about is the power of links. A major part of web traffic is users clicking links, whether they have a genuine interest in them or not. It costs a user nothing, and is effortless to connect them with a destination instantly. If we think about the concept of the web, it is a source of connectivity between people and information, whereby it is a global network that makes anything obtainable by a single click. This is done largely by links.
As users of the New Zealand web space, your first experience with linking your current website may very well have been on NZS.com, as we provide a link to your website – and in exchange you can provide a reciprocal link back to us. To thank you for doing this, we make your link stand out in bold amongst other links, which are in a standard, less visible font.
It is one thing to move your cursor a few centimetres to click on a button, it is quite something else to see a URL in the outside world and remember it for the next time an internet browser is handy. Getting your website link available in various places the online world is a sure-fire way to increase awareness of your business or organisation, and stay up to speed with the advertising game.
Image from Flickr
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Posted in
Sport by
Gary Jensen on April 7th, 2008
Latest super 14 results from this weekend’s competition (week 8, Apr 4 – Mar 6):
- Highlanders lost to the Lions; 20-29 in Dunedin
- Brumbies lost to the Chiefs; 28-42 in Canberra
- Force beat the Bulls; 15-14 in Perth
- Hurricanes drew with the Sharks; 13-13 in Wellington
- Waratahs beat the Blues; 37-16 in Sydney
- Cheetahs beat the Reds; 29-14 in Bloemfontein
Stay tuned for more Super 14 news…
Image from Flickr
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Posted in
Shopping by
Lee Suckling on April 1st, 2008
We all know New Zealand is filled with popular tourist destinations, from mountains to art galleries to historic buildings. Our country is a flurry with travelers from both other NZ cities and international locations, and they may very well have a strange new destination on their ‘to see’ list: a pharmacy in Hastings.
Peter Dunkerley’s Radius Pharmacy is not your standard local chemist – it is also a lotto shop, the luckiest lotto shop in New Zealand to be precise.
The pharmacy has sold 32 first division lotto tickets and 158 second division prizes, the highest paying to date being won on Saturday last week: $1.3 million. The prize was won by visitors from Wellington, who made a special point to buy a ticket from this particular lotto store whilst on their trip to Hastings.
New Zealand has seen several tourists winning lotto in the past year, maybe being in the holiday spirit really does bring good luck (and wealth!).
Natasha Julian, business manager of the store, believes the pharmacy is on the tourist trail for anyone visiting the area – in fact they get busloads of punters every week coming in to buy tickets.
Image from Flickr.